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The Mamba Sports Academy, an athletic training venture co-founded by Kobe Bryant, has announced it will retire “Mamba” from its name out of respect for the late NBA icon.

Launched in 2018 by Bryant and Sports Academy CEO Chad Faulkner, it will be now known as The Sports Academy. Faulkner told The Undefeated on Tuesday that the rebrand will also feature a new website and logo.


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